KANTAR HEALTH BLOG

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  • For many years, those wishing to influence behavior relating to public health have often relied on the provision of information on the assumption that if people know what they ought to do they would do it. More recently, we've gained greater insight about the complexity of decision making in the context of our health. This is what we found.
  • Five Trends Impacting Global Health in 2018

    by Michael Fronstin  |  Sep 24, 2018
    Kantar Health's Global Health and Wellness Report remains the world's most comprehensive, patient-centric examination of global healthcare – providing unique insights on the most pressing health challenges facing the United States, the EU5, Japan, and the key healthcare growth markets of China, Brazil and Russia.
  • Think You Know India?

    by Gauri Pathak  |  Sep 21, 2018
    As the second most populous country in the world, India faces a wide variety of health challenges across its diverse demographics. For pharma companies to achieve commercial success, a local presence and a comprehensive understanding of the Indian market nuances are a must for developing and executing a highly informed market access strategy.
  • Checking All the Boxes

    by Jessica Santos  |  Sep 18, 2018
    Navigating through compliance issues and regulatory mazes when designing a patient study is undoubtedly difficult, but success can be more easily achieved through a well-conceived, high-quality approach.
  • GDPR: Protecting Patient Privacy in Europe

    by Jessica Santos  |  Aug 22, 2018
    Having taken effect in May 2018, the GDPR imposes new obligations on organizations that process the personal data of EU residents, including research agencies, pharmaceutical manufacturers and data analytic companies.
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