Kantar Health Blog

  • My Trip of a Lifetime: Visiting Bolivia with UNICEF

    by Lynnette Cooke | May 16, 2014
    Lynnette Cooke
    In April my Kantar colleagues and I were given the opportunity to accompany UNICEF for a field visit to Bolivia. Our visit gave us the privilege of meeting and speaking with the people who are benefiting from UNICEF’s help.
    Continue Reading > | Go comment! | Share
  • Creating opportunity out of industry change

    by Lynnette Cooke | Mar 10, 2014
    Lynnette Cooke
    Market research is no different than any other industry. If you don’t understand and react to changes in the market, a competitor will and your business will be at risk.
    Continue Reading > | Go comment! | Share
  • The power of social networking in pharma

    by Lynnette Cooke | Sep 7, 2012
    Lynnette Cooke
    The benefit to staying connected to your colleagues—both current and past—is not a new one. However, the evolution of social media has propelled networking to a whole different level.
    Continue Reading > | Go comment! | Share
  • Is your head in the cloud?

    by Lynnette Cooke | Jan 31, 2012
    Lynnette Cooke
    It is easy to think about how technology has changed the way we conduct business, communicate with one another and analyze datasets. But this is just the tip of the iceberg for healthcare. Is technology the answer to the ongoing persistency problems we face?
    Continue Reading > | Go comment! | Share
  • Achieving authentic innovation

    by Lynnette Cooke | Sep 22, 2011
    Lynnette Cooke
    When I think about the state of the economy and the state of the bio-pharma industry, my head starts to spin. Some say these are unprecedented times. Unprecedented times by their very nature require an ability to break from the past in order to anticipate and respond.
    Continue Reading > | Go comment! | Share
Page